Visiting Artisan Alley & the DeLand Wings
Quick answer: Artisan Alley is at 634 N Artisan Aly off Georgia Avenue in downtown DeLand. The DeLand Wings mural is the outdoor photo spot — accessible 24/7. The Friday Night Market runs 6–9p seasonally. Admission free. Free parking on New York Ave and Georgia Ave. Allow 30–45 min for a quick stop, 2+ hours for the Friday market.
Getting there
Address: 634 N Artisan Aly, DeLand, FL 32720 (off Georgia Ave)Get directions on Google Maps
Plan your visit
The DeLand Wings photo
The most-photographed wall in DeLand is the Erica Group Wings mural. Best light is late afternoon (the sun angles in from the west). Mornings are quietest for queue-free photos. The wall is outdoor and accessible 24/7.
Friday Night Market
Seasonal Fri 6–9p. Local artisans, food trucks, live music, and the atmosphere that makes Artisan Alley the social hub of downtown DeLand. Check artisanalleydeland.com for season dates — markets typically pause during peak summer heat.
Tenants
Persimmon Hollow Brewing (craft beer + pub food), Bake Chop Artisan Kitchen (breakfast/lunch), Florida Victorian Architectural Salvage (salvage + antiques), and rotating maker galleries. Tenant hours vary — confirm on the alley's site or individual tenant sites.
First Friday
Many Artisan Alley galleries participate in the citywide First Friday art walk. Opening receptions, new-artist debuts, and late hours for the first Friday of each month.
Kids, pets, mobility
Family- and dog-friendly. The paved alley is ADA-friendly. Individual gallery/brewery interiors vary — confirm with each tenant for specific accommodations.
What you'll see
The DeLand Wings mural is the alley's signature: two large wings painted on an exterior wall, designed so visitors can stand between them for the photograph. Painted by DeLand-born artist Erica Group in September 2014, the piece originated as a one-day chalk drawing for a dress shop photo shoot — it survived the rain and became a regional icon.
Beyond the mural, the alley is a maker district: a craft brewery, breakfast kitchen, architectural salvage shop, and rotating galleries lining the paved walkway between Georgia Avenue and Rich Avenue. Public art and chalk poetry appear regularly on the alley walls.
Frequently asked questions
- Where is Artisan Alley?
- 634 N Artisan Aly, DeLand, FL 32720 — off Georgia Avenue in downtown DeLand.
- When can I photograph the DeLand Wings mural?
- 24/7 — the mural wall is outdoor and always accessible. Best light is late afternoon (soft angled light from the west). Mornings are quietest for queue-free photos.
- When is the Friday Night Market?
- Friday evenings, 6–9p, seasonally. Check artisanalleydeland.com for the current season schedule — markets typically pause in peak summer heat.
- Is admission free?
- Yes — the alley is a free outdoor space. Individual galleries, the brewery, and food vendors charge their own prices.
- Where should I park?
- Free municipal lots on New York Ave (one block south) and along Georgia Ave. On-street parking is metered during weekday business hours.
- Is the alley wheelchair accessible?
- Yes — the main alley is paved and generally ADA-friendly. Individual gallery and brewery interiors vary; confirm with each tenant if needed.
- Are there restrooms?
- Public restrooms are available during operating hours at Persimmon Hollow Brewing and Bake Chop Artisan Kitchen. Additional temporary restrooms are added for Friday Night Market events.
- Can I bring kids or pets?
- Yes — the alley is family- and dog-friendly. Dogs should be leashed. Friday Night Market is especially popular with families; plan for crowds.
Sources
Visitor information last verified April 2026. Friday Night Market dates and tenant hours change seasonally — confirm at artisanalleydeland.com before your visit.